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Can You Still Make Money On Youtube in 2017

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Introduction

YouTube has become a popular platform for content creators to showcase their talent and build a loyal audience. With the rise of monetization options, many aspiring YouTubers wonder if they can still make money on this platform in 2017. In this article, we will examine various aspects of YouTube monetization and evaluate the potential for earning profits.

Can You Still Make Money On Youtube in 2017

1. Ad Revenue

YouTube’s Partner Program allows creators to earn money through ad revenue. By enabling monetization on their videos, content creators can generate income based on the number of ad views and clicks they receive. However, ad revenue alone may not be sufficient for substantial earnings, as it depends on factors like video length, viewer engagement, and geographical location.

2. Sponsorship and Brand Deals

Brands often collaborate with popular YouTubers to promote their products or services. Sponsorship and brand deals provide an additional source of income for creators. However, gaining sponsorships requires a significant audience base and a niche that aligns with the brand’s target audience.

3. Merchandise and Product Sales

Many successful YouTubers develop their own merchandise or sell products related to their content. This can include clothing lines, accessories, books, or even digital products like online courses. This revenue stream can be highly lucrative if the creator has a dedicated and engaged fan base.

4. Crowdfunding and Patronage

Some YouTubers opt for crowdfunding platforms like Patreon to receive financial support from their loyal fans. In exchange for donations, creators offer exclusive content or perks to their patrons. While this method may not guarantee a consistent income, it can provide creators with the freedom to produce content without solely relying on ad revenue.

5. Affiliate Marketing

Creators can earn a commission by promoting products or services through affiliate marketing. By including affiliate links in their video descriptions, YouTubers can earn a percentage of every sale made through those links. However, transparency and ethical practices are crucial to maintain trust with their audience.

6. YouTube Premium Revenue

YouTube offers a premium subscription service, where subscribers enjoy an ad-free experience and exclusive content from creators. YouTube shares a portion of the subscription revenue with creators based on factors like watch time and engagement. While the income from YouTube Premium may not be significant initially, it can add up over time as the subscriber base grows.

7. Live Streaming and Super Chat

Live streaming allows creators to interact with their audience in real-time and receive donations through “Super Chat.” Super Chat enables viewers to highlight their messages during live streams by making a monetary contribution. This feature has the potential to generate additional income for creators during live events or Q&A sessions.

8. YouTube Red Originals

YouTube Red, the platform’s paid subscription offering, invests in original content from creators. Although this revenue stream is not widely accessible to all YouTubers, those who can secure funding for original series or documentaries can earn money through production partnerships.

9. Licensing and Syndication

Creators with original and high-quality content often have opportunities to license their videos to third-party media outlets or syndication networks. This licensing can provide a significant income source, especially if their content goes viral or becomes widely shared.

10. YouTube Shorts Fund

YouTube has recently introduced the Shorts Fund, designed to support creators who produce engaging short-form videos. The fund will distribute $100 million over the course of 2021-2022, providing an extra opportunity for content creators to monetize their efforts.

Conclusion

While the YouTube monetization landscape has evolved, it is still possible to make money on the platform in 2017 and beyond. Ad revenue, sponsorship, merchandise sales, crowdfunding, and other revenue streams offer potential income sources for creators. However, success on YouTube requires a combination of engaging content, audience growth, and entrepreneurial strategies to maximize earnings.

References:

1. YouTube Partner Program: https://www.youtube.com/yt/creators/partner.html

2. Patreon: https://www.patreon.com/

3. Google AdSense: https://www.google.com/adsense/

About the Author:

John Smith is a digital marketing professional with over five years of experience. He specializes in content creation and social media marketing. In his spare time, he enjoys creating original imagery for articles to enhance visual appeal.

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