YouTube has become a powerful platform for individuals and businesses to make money online. With the right strategies and settings, you can monetize your YouTube channel and generate income. In this article, we will discuss various settings that can help you make money on YouTube in 2019.

1. Enable Monetization

The first step to make money on YouTube is to enable monetization for your channel. Go to your YouTube Studio, click on “Monetization” in the left menu, and follow the instructions to set up Google AdSense and link it to your YouTube account.

You also need to meet YouTube’s eligibility criteria, such as having at least 1,000 subscribers and 4,000 watch hours in the past 12 months. Once you meet the requirements and enable monetization, ads will start appearing on your videos.

2. Choose Ad Formats

YouTube offers different ad formats that you can enable for your videos. These include display ads, overlay ads, skippable video ads, non-skippable video ads, bumper ads, and sponsored cards. Experiment with different formats to find what works best for your audience and content.

However, it’s important to strike a balance between monetization and user experience. Too many ads or intrusive formats may drive viewers away from your channel.

3. Optimize Video Titles and Descriptions

To increase the visibility of your videos and attract more viewers, optimize your video titles and descriptions with relevant keywords. Use YouTube’s keyword research tools or external tools like Google Keyword Planner to find popular keywords in your niche.

Make sure your titles are catchy, descriptive, and in line with your content. Craft detailed descriptions that provide valuable information about the video and include relevant keywords to improve search ranking.

4. Create Compelling Thumbnails

Thumbnails play a crucial role in attracting viewers to click on your videos. Create eye-catching and relevant thumbnails that accurately represent your video content. Use vibrant colors, clear images, and bold text to make your thumbnails stand out in search results.

Avoid misleading thumbnails, as this may lead to negative feedback and decreased viewer trust.

5. Encourage Audience Engagement

Engagement is key to growing your YouTube channel and making money. Encourage viewers to like, comment, and share your videos. Reply to comments and build a community around your channel.

YouTube rewards channels with high engagement by promoting them in search results and recommended videos, which can lead to increased views and ad revenue.

6. Use End Screens and Cards

End screens and cards are interactive elements that you can add to your videos to promote your other content, playlists, or websites. Utilize these features to drive traffic to your other videos and encourage viewers to subscribe to your channel.

Place end screens strategically towards the end of your videos, providing a seamless transition to your other content.

7. Collaborate with Other YouTubers

Collaborating with other YouTubers in your niche can help expand your reach and attract new viewers. Partner with creators who have a similar target audience and create videos together.

By cross-promoting each other’s channels, you can tap into a wider audience, gain more subscribers, and increase your potential for monetization.

8. Utilize YouTube Analytics

YouTube provides powerful analytics tools that can give you insights into your audience’s behavior, video performance, and revenue sources. Monitor your analytics regularly and identify patterns to optimize your content and monetization strategies.

Use the data to understand which videos are generating the most revenue and tailor your future content accordingly.

9. Promote Your Videos on Other Platforms

Don’t limit your promotion efforts to YouTube alone. Share your videos on other social media platforms, your website, or through email newsletters. This can help drive more traffic to your YouTube channel, increase views, and ultimately boost your ad revenue.

10. Explore Alternative Revenue Streams

In addition to ad revenue, you can explore other ways to make money on YouTube. These include sponsored videos, brand partnerships, merchandise sales, and crowdfunding through platforms like Patreon. Diversify your income streams to maximize your earnings potential.

Conclusion

Making money on YouTube requires more than just uploading videos. It involves optimizing settings, engaging with your audience, and exploring various revenue streams. By following these tips and staying consistent with your content, you can increase your chances of monetizing your YouTube channel in 2019.

References:

1. “Start making money on YouTube”, YouTube Help, https://support.google.com/youtube/answer/72857.

2. “Monetization basics”, Creator Academy, https://creatoracademy.youtube.com/page/lesson/money?hl=en.

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